If you’re wondering what a Lead Magnet is and how it could be applied to your startup environment, be sure it’s going to be time well spent understanding it, and how you could create one that could add tremendous value to your sales funnel. But before we dive in, let’s get the basics out of the way.
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Content Marketing is sooner or later going to become a Key function in any startup’s marketing budget to drive revenue.
For those of you associated with building a startup, you know it’s a lot of hard work! It takes incredible work to fine tune your business model, months or perhaps years in developi...
Channel Partners are a big focus for many vendors. In fact, we have seen in 2017 that vendors have announced that they will focus more on Channels for growth and invest more in that space. All of this attests to the importance of Partners for a viable business ecosystem and more so to the actual dem...
Artificial Intelligence is going to play a very important role in the near future. Our CEO – Chandrakumar Natarajan, is honoured to be delivering the Keynote on “Artificial Intelligence in Marketing” on Jan 29th in Singapore. The event – Digital Outlook 2018 is organized by ...
